SERVICES & PARTNERSHIPS

Dustin Wilson MS holding a glass of red wine.

  • Wine program design and strategic consulting for restaurants, hotels, and private clubs—delivered in partnership with Après Cru Hospitality.

    • New Concepts

      • Pre-opening wine program strategy

      • List architecture and procurement

      • Staff training and service standards

      • Opening support and ongoing optimization

    • Existing Operations

      • Wine program audit and redesign

      • Profitability improvement (higher margin dollars, not just %)

      • Staff development and certification prep

      • Ongoing retainer advisory

    Typical engagements: $25-75k depending on scope and timeline.

  • Curated wine experiences for private collectors, corporate teams, and special occasions

    • Curated Wine Trips — Multi-day immersive experiences in major wine regions for private groups, families, or corporate teams (Burgundy, Rhône, Napa, etc.)

    • Private Tastings & Dinners — Intimate gatherings for collectors, celebrations, or special occasions with Master Sommelier guidance

    • Corporate Experiences — Team-building programs and client entertainment events

    • Speaking & Keynotes — Industry conferences and corporate events

    These experiences range from intimate 10-person dinners to multi-day international programs for executive teams.

  • Limited availability for wine collectors seeking strategic buying guidance and cellar management.

  • Available for select speaking engagements, brand partnerships, and media collaborations.

    • Keynotes and panels on wine, hospitality, entrepreneurship, and craft

    • Brand partnerships and ambassadorships (wine, hospitality, lifestyle)

    • Documentary and media projects

    For inquiries: contact@dwmsstudio.com

how it works

Most engagements begin with a brief conversation to understand your goals, timeline, and scope. From there, I provide a proposal outlining deliverables, timeline, and investment.

I work with clients throughout the United States and internationally, with projects ranging from single-day consultations to multi-month engagements.

Hospitality advisory work is contracted and delivered through Après Cru Hospitality, bringing institutional support and resources to your project while maintaining the senior-level attention and expertise you'd expect.

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